London College of Fashion comes to UAE

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Just what the doctor ordered!
I was in a state of turmoil - utter boredom with the daily humdrum and desperate to get a glimpse into the world of luxury brand management, then lo and behold, I stumble into an article stating that LCF is offering short courses in Dubai (costing an arm and a leg ofcourse - otherwise it just wouldn't be Dubai)!

So I sacrificed my left arm to pay for the course and lost my right arm to intense sketching for a whole morning when Dr Pascal Portanier instructed us to come up with 10 product designs!

WHAAAAAAT? when was the last time I drew anything recognizable??? the answer would be never! But I knuckled down with the enthusiasm of a hopeful novice. And hey! things started to fall into place - from basic shapes to something that actually showed a creative knack and met the approval of the venerable professor!


London+College+of+Fashion+comes+to+UAE


Funds from Fashion

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We are a team of people who have a passion for fashion and would like to use this platform to gather aid for female run, African businesses that are contributing to the world of fashion and design.

check out and join my team: http://www.kiva.org/team/funds_from_fashion


The Jimmy Choo Story

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I'm only a quarter way through this gem of a book and I'm hooked. An unexpected diversion into the Vidal Sassoon story actually sheds light on how brands are created, sustained and if mismanaged can fall into peril. Then in comes Tamara nee Yeardye with her keen eye for fashion a family with money and connections and a father with a knack for making things happen and voila, Jimmy Choo is no longer a middle class shoemaker, he is a (reluctant) celebrity...

I have to read on to get into this juicy story, but from what I can tell, jealousy, greed and family politics make this story even more compelling. Every time I open my closet I'm definitely going to know the story behind my choo's.





After I finish this I need to get my hands on Diane Von Furstenberg and Coco Chanel's stories for inspiration (I plan on owning a luxury brand very soon!) and for a little bit of drama, the story of Guccio Gucci is said to be quite sordid!


Simpsons meet couture

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It would be great to see the Freej grannies in couture gowns.




Lady Gaga Fashion (Official Soundtrack Release)

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Flurry of fashion!

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This week has been a busy one in the Dubai fashion scene!

The Grazia style awards attracted the well heeled in Dubai, at the Address Dubai Marina.
Meanwhile in the vicinity of the other Address, Downtown Burj, the long awaited Armani hotel was opened in the Burj Khalifa.

Unfortunately I was not on the guestlist for the momentous event of a first for the Armani brand, however, the pictures of the hotel that have been published show a very minimalistic, clean, crisp interior....very UnDubai, which i must say is a relief. The Burj Al Arab and the Emirates Palace style of decor are only palatable in small doses.